The SEO & AEO
platform.
Run by an expert.

AI agents purpose-built for search — covering Google, ChatGPT, Perplexity, and every surface your customers use — run by an embedded expert, alongside your team. Platform throughput, expert judgment, executed at machine speed.

AEO — showing up when people ask ChatGPT, Perplexity & Google AI Overviews.

Free, no credit card Delivered by email
first audit
40min
vs. 8h – 3 days agency avg
work automated
60–70%
the rote work, done by agents
monitors per brand
100s
always-on — nothing checked by hand
AI surfaces covered
5+
Google, ChatGPT, Perplexity, Gemini…
§ 01The contrast

Software, agency, or Berlin.

Search used to be one box. Now it's ChatGPT, Perplexity, Google AI Mode — and a new surface every quarter. Pure software can't keep pace; a traditional agency is too slow and too opaque to try. Here's where the third option pulls ahead.

What you're choosing
Software
you operate it
Agency
they operate it — slowly
Berlin
operated with you
Search coverage
SEO tooling — AEO bolted on later
SEO only — AI search "on the roadmap"
SEO + AEO — traditional and AI search, one team
Execution
You do it
They do it — their way
Your call — fully done-for-you to fully in-house
Who runs it
Your own headcount
Junior staff, rotating accounts
Your own embedded senior operator
AI surfaces
ChatGPT · Perplexity · Google AI Mode
Dashboards lag every new surface
Slow, manual, hard to see into
Tracked + optimized across all of them
Reporting
Self-serve dashboards
Monthly PDF
Real-time dashboards + live audits
Speed to ship
As fast as your team can
Weeks
Hours, not weeks
Commitment
Annual SaaS seats
3–6 month lock-in
Cancel anytime
Software
you operate it
  • Search coverageSEO tooling — AEO bolted on later
  • ExecutionYou do it
  • Who runs itYour own headcount
  • AI surfacesDashboards lag every new surface
  • ReportingSelf-serve dashboards
  • Speed to shipAs fast as your team can
  • CommitmentAnnual SaaS seats
Agency
they operate it — slowly
  • Search coverageSEO only — AI search "on the roadmap"
  • ExecutionThey do it — their way
  • Who runs itJunior staff, rotating accounts
  • AI surfacesSlow, manual, hard to see into
  • ReportingMonthly PDF
  • Speed to shipWeeks
  • Commitment3–6 month lock-in
Berlin
operated with you
  • Search coverageSEO + AEO — traditional and AI search, one team
  • ExecutionYour call — fully done-for-you to fully in-house
  • Who runs itYour own embedded senior operator
  • AI surfacesTracked + optimized across all of them
  • ReportingReal-time dashboards + live audits
  • Speed to shipHours, not weeks
  • CommitmentCancel anytime
15/15
priority prompts

Every one of ReACH Psychiatry's top fifteen prompts now cites them in Perplexity — up from zero in 90 days. The green column isn't a claim. It's measured.

ReACH Psychiatry · AEO engagement, 2025
§ 02The platform

This is where Berlin works.

Berlin isn't a deck and a Slack channel. It's a platform that runs your search growth around the clock — the agents do the volume, your team approves the work, your FDM operates the whole thing on your behalf.

b
berlin
Home
Review center4
Brand profile
Integrations
Settings
S
sherin@usol.co
302.7k credits
ModelAtlas 4

Good evening, Sherin

Berlin is on it — 3 tasks running, 17 queued for this week.
LIVE · 24/7
Berlin is working on your SEO
last beat 05:19 PM
fixing links · now
48h ago36h24h12hnow
47
Research
31
Content
19
Repair
97tasks
Last 48h
12% vs last week
on pace for 680/mo
Ask Berlin“pause meta rewrites until Thursday”⌘K

Now · running

executing right now1
researchrunning · 1m 47s
Competitor SERP sweep
Movement report · 12 rivals
Scraping rival SERPs · step 3/558%
18 credits

Up next · very soon

Berlin is handling these1
repairin 12 min
Fix: 8 broken internal links
Diff + PR draft
6 credits
Every brand gets its own — this is what your FDM operates on your behalf.
01

Review Center

Every action the agents queue clears your team’s approval in the Review Center before your FDM executes. You stay in control without touching the work.

02

Hundreds of monitors

We stand up hundreds of monitors per brand — rankings, AI surfaces, technical health, competitors. Nothing waits for a human to notice it broke.

03

Frontier models

Agents run on the strongest models available — GPT-5.5, Claude Opus 4.8 — and upgrade the day a better one ships. You never run on last year’s AI.

04

Dashboards for your team

Reporting is built around the questions your team actually asks — not a generic template you have to reverse-engineer.

§ 03Integrations

We work with whatever you already use.

Our agents plug into your analytics, search surfaces, CMS, and third-party vendors — not just ours. If you use it, we'll work with it.

Google Search
Search Console
GA4
Google Business
Bing Webmaster
Semrush
DataForSEO
ChatGPT
Perplexity
Shopify
WordPress
Magento
Webflow
Wix
Framer
Next.js
Claude
Gemini
and whatever else you use.
§ 04Where you fit

How hands-on do you
want to be?

Berlin flexes. Drag the dial from “just give me the platform” to “run the whole thing for me” — and see exactly where you land, and what to do next.

Hands-on
You drive. You just want the tools.
Hands-off
We drive. Do it all for me.
SEO/AEO tool
Platform + agents + an FDM
Recommended
Full agency
Drag the dial
You & your team
Berlin — platform + agents + FDM
50%
50%
Hands on the work: shared — your FDM and your team, side by side.
You want a tool, not a team

You've got the expertise.
You just want the platform.

Berlin is an expert-operated platform — we run it for you, rather than handing you one more tool to staff. If you'd rather drive it yourself one day, two doors:

The Berlin sweet spot

Done with you.
Not for you, not by you.

Berlin's platform and AI agents, directed by a senior expert who runs your search growth with your team. Lean in or step back, week to week.

New here? — what's an FDM?
FDMForward Deployed Marketer

The senior expert who runs the platform and agents for you — an embedded growth specialist working alongside your team. Borrowed from the forward-deployed engineer: drives outcomes, then turns what works into systems.

You'd rather hand it all off

Want it fully done for you?

That's a hands-off, full-service engagement. Tell us what you need and we'll make sure you're in the right hands — whether that's one of our trusted partners or a conversation with us.

§ 05How it works

The platform runs. Your FDM directs.

The platform and its agents do the volume work around the clock. Your FDM owns the strategy and makes the calls. You get platform throughput with expert judgment on top.

01

Crawl & Audit

AI Agents

Full site and keyword universe mapped. Audit ready two hours after crawl completes.

02

Strategy

Your FDM

Your FDM builds a roadmap tailored to your business, goals, and competitors.

03

Execution

FDM + Agents

AI agents ship technical fixes, content, and optimizations in hours — directed and reviewed by your FDM.

04

Monitor & Iterate

FDM + Agents

Always-on tracking across Google and AI search. Weekly review with your FDM, continuous agent updates.

Not a rotating cast of junior staff. An FDM who owns your account — amplified by agents that never sleep.

§ 06Flagship case

6 months of agency work.
15 hours.

An e-commerce client ran a 2.5 million page catalogue across 6 countries. They had 12,000 soft 404s — pages returning a 200 status but serving nothing. Redirects had to stay within each country's site.

A traditional agency scoped it at 6 months and 600+ hours. Berlin's agents mapped the full graph, classified each broken URL, and produced a country-aware redirect report in 15 hours.

Same output. 40× less time. Done in days, not quarters.

Comparison
Pages audited
2,500,000
2,500,000
Broken URLs classified
12,000
12,000
Scoped delivery time
6 months
15 hours
Engineering hours
600+
< 15
Country-aware routing
Manual
Automated
§ 07Scope

Every channel of discovery, handled.

Every channel, optimized for both traditional search and AI discovery.

10× faster40-minute first auditAlways-on monitoring
channel 01

Keyword & Prompt Strategy

What people search and what people ask.

Mapping keyword opportunities for traditional search alongside prompt patterns for AI discovery. Intent, demand, competition, and feasibility — across both surfaces.

Ownership
FDM leadsAgents execute

Convinced? See what we'd do for your site.

A free SEO & AEO audit, scoped to your domain. Delivered by email in a few hours.

§ 08Receipts

They said it, not us.

Five clients. Same story.

We tried two agencies before Berlin. Three months in, Berlin had shipped more technical fixes than either agency did in a year.

Vinod K Tomy
CMO · Evoqins

The first audit landed two hours after we handed over access. I had been told to expect two weeks. That was the moment I understood the product.

Venkatesh Majji
Founder · Elephant Edge

I was skeptical about "AI-powered" anything. But the FDM is a real, senior person who knows our business. The agents are just leverage.

Dr. Meena Gnanashekharan
CEO · ReachPsych

We're cited in Perplexity for every one of our top fifteen prompts. I've never seen a firm even measure that, let alone move it.

Rhea David
Founder · BrandRep

Cancelled our retainer with a top-3 agency the week we signed. Roughly ten times the output, and changes ship the same week. The math is the math.

Apratim Ankoor
Founder · Wity AI
Sherin Thomas
founder
Who’s behind Berlin

Sherin Thomas

Built by Sherin — ran an SEO agency for 3 years, AI engineer since 2016, author of books on AI infrastructure, on the founding team that shipped RedisAI.

3 yrs
Running an SEO agency
10 yrs
AI engineering
2 books
On AI infrastructure
RedisAI
Founding team
I personally take every initial call — no BDR, no funnel.
§ 09FAQ

Common questions.

The ones that come up on every first call. Pre-answered.

SEO is a long game. Most clients see measurable improvements within 3–6 months. Realistic expectations set during onboarding.

Agents begin the initial audit within 48 hours. First report and action plan within the first week.

Two hours after the initial crawl completes. Crawl time depends on number of pages.

Those are tools — they hand you data and reports, and you (or your agency) do the work. Berlin is a service. You get a senior FDM (Forward Deployed Marketer) who owns your strategy, and agents that execute it. We use tools like these internally alongside our own. You don’t manage them; we do.

Every account runs on shared playbooks, crawl history, and strategy documents — not tribal knowledge in one head. If your FDM moves on, the next one onboards from the existing context within a week and you keep going without a reset.

You do. Everything we produce — content, reports, dashboards, keyword research, redirect maps — is yours. If you ever leave, you take it with you.

We work with SaaS, e-commerce, marketplaces, and B2B services from seed-stage startups through mid-market. If we’re not a fit for your situation, we’ll tell you on the first call — we’d rather decline than take on work we can’t do well.

Whatever works for your team. We can ship directly if you give us CMS or repo access. We can open PRs for your engineers to review. Or we can hand off prioritized change lists for your team to execute. Most clients start with one mode and loosen it as they build trust with us.