Your Whole B2B Marketing Function, Run as One Engine.

Strategy, brand, content, web, demand, campaigns, analytics — the entire B2B marketing stack, run by AI agents and senior marketers as one accountable team. One partner instead of five agencies, built for predictable pipeline growth.

40 minutes with Sherin, the founder No prep, no commitment

One partner for every marketing discipline — strategy through pipeline. No more stitching together agencies, freelancers, and point tools.

the stack
Fullstack
strategy to paid search — run by one integrated team
who runs it
Seniormarketers
forward-deployed operators, backed by AI agents
agencies replaced
Onepartner
instead of five vendors, freelancers, and tools
the goal
Pipeline
measurable, predictable pipeline growth
§ 01The contrast

A stack of tools, a roster of agencies, or Berlin.

Most B2B teams run marketing as a patchwork — point tools you operate, plus agencies and freelancers who each own one silo. It's slow, it's hard to see into, and no one owns the number. Here's where a single engine pulls ahead.

What you're choosing
Tools
you operate them
Agencies
a roster you manage
Berlin
one accountable engine
Scope
One function per tool
Each vendor owns a silo
The whole stack — every discipline, integrated
Accountability
You connect every dot
Finger-pointing between vendors
One partner accountable for pipeline
Who runs it
Your own headcount
Rotating junior staff
Embedded senior marketers + AI agents
Strategy
across every channel
Not included
Fragmented — one plan per vendor
One roadmap, every channel aligned
Speed to ship
As fast as your team can
Weeks per hand-off
Hours, not weeks — agents run 24/7
Reporting
spend → pipeline
Disconnected dashboards
Monthly decks that don't reconcile
One live view, spend to pipeline
Cost structure
Stacking SaaS seats
Five retainers, one per vendor
One engine, one line item
Commitment
Annual seats
3–6 month lock-in
Flex up or down, month to month
Tools
you operate them
  • ScopeOne function per tool
  • AccountabilityYou connect every dot
  • Who runs itYour own headcount
  • StrategyNot included
  • Speed to shipAs fast as your team can
  • ReportingDisconnected dashboards
  • Cost structureStacking SaaS seats
  • CommitmentAnnual seats
Agencies
a roster you manage
  • ScopeEach vendor owns a silo
  • AccountabilityFinger-pointing between vendors
  • Who runs itRotating junior staff
  • StrategyFragmented — one plan per vendor
  • Speed to shipWeeks per hand-off
  • ReportingMonthly decks that don't reconcile
  • Cost structureFive retainers, one per vendor
  • Commitment3–6 month lock-in
Berlin
one accountable engine
  • ScopeThe whole stack — every discipline, integrated
  • AccountabilityOne partner accountable for pipeline
  • Who runs itEmbedded senior marketers + AI agents
  • StrategyOne roadmap, every channel aligned
  • Speed to shipHours, not weeks — agents run 24/7
  • ReportingOne live view, spend to pipeline
  • Cost structureOne engine, one line item
  • CommitmentFlex up or down, month to month
51
vendors to one team

When strategy, creative, demand, and analytics live in one engine, nothing falls between vendors — and pipeline becomes something you can forecast. One team owns the number.

One partner · accountable for business outcomes
§ 02The ecosystem

One engine. Every discipline.

Replace the fragmented mix of agencies, freelancers, consultants, and point tools with one integrated engine. Every discipline, five connected teams, one roadmap — run by AI agents and senior marketers as an extension of yours.

01

Strategy & Brand

the throughline for everything
Marketing strategyBrandingMessaging & positioning
02

Content & Creative

built to convert, at volume
Content creationWebsite developmentVideo production
03

Demand & Pipeline

where growth compounds
Google Ads & paid searchPerformance marketingABMLead generationSEO & AEO
04

Channels & Campaigns

always-on distribution
Email marketingSocial mediaCampaign management
05

Analytics & Insight

spend, tracked to pipeline
AnalyticsReporting & attribution

Every discipline, five connected teams — one roadmap, one team accountable.

§ 03Integrations

We work with whatever you already use.

Our agents and marketers plug into your CRM, ad platforms, analytics, CMS, and the rest of your stack — not just ours. If you use it, we'll work with it.

HubSpot
Salesforce
Marketo
Google Ads
LinkedIn Ads
Meta Ads
GA4
Segment
Search Console
Semrush
Webflow
WordPress
Shopify
Figma
Slack
Notion
ChatGPT
Claude
and whatever else you use.
§ 04Where you fit

How hands-on do you
want to be?

Berlin flexes. Drag the dial from “just give me the platform” to “run the whole thing for me” — and watch each workstream cross from your team to Berlin.

Marketing platform
Platform + agents + your FDMsRecommended
Full-service engine
You driveYou want the platform & agents — and to run them in-house.
Hands-ondrag to exploreHands-off
You & your team0 with BerlinBerlin · FDM + agents
handoff line
Analytics & reportingAIYou
Content productionAIYou
Email marketingYou
Google Ads & paid searchAIYou
Performance marketingAIYou
SEO & AEOYou
Social & communityYou
Website developmentYou
Video productionYou
ABMYou
Campaign managementYou
Lead generationYou
Marketing strategyYou
Brand & positioningYou
Right now you run marketing in-house — the platform & agents just make you faster.
AI — the disciplines our agents drive hardest
You want a tool, not a team

You've got the expertise.
You just want the platform.

Berlin is an expert-operated platform — we run it for you, rather than handing you one more tool to staff. If you'd rather drive it yourself one day, two doors:

The Berlin sweet spot

Done with you.
Not for you, not by you.

Berlin's platform and AI agents, directed by a senior expert who runs your marketing with your team. Lean in or step back, week to week.

New here? — what's an FDM?
FDMForward Deployed Marketer

The senior expert who runs the platform and agents for you — an embedded growth specialist working alongside your team. Borrowed from the forward-deployed engineer: drives outcomes, then turns what works into systems.

You'd rather hand it all off

Want it fully done for you?

That's a hands-off, full-service engagement. Tell us what you need and we'll make sure you're in the right hands — whether that's one of our trusted partners or a conversation with us.

§ 05How it works

The platform runs. Your FDM directs.

The platform and its agents do the volume work around the clock. Your FDM owns the strategy and makes the calls. You get platform throughput with expert judgment on top.

01

Intro call

You + Berlin

A 40-minute call to understand your business, goals, and go-to-market — and map exactly which disciplines Berlin would own.

02

Audit & baseline

AI Agents

Agents map your funnel, channels, site, competitors, and current pipeline. A clear baseline, fast.

03

Strategy & roadmap

Your FDM

Your FDM builds an integrated roadmap across every channel, tied to your pipeline targets.

04

Execution

FDM + Agents

Agents produce content, campaigns, pages, and creative in hours — directed and reviewed by your FDM.

05

Measure & iterate

FDM + Agents

Always-on tracking from spend to pipeline. Weekly review with your FDM, continuous agent updates.

Not a rotating cast of junior staff. One senior marketer who owns your account — running a platform that never sleeps.

§ 06Scope

Every discipline, under one roof.

Five connected teams cover the full B2B marketing stack — explore what each one runs.

Senior marketer on every accountEvidence-led, not guessedAlways-on monitoring
capability group 01

Strategy & Brand

The throughline for everything.

Marketing strategy, brand, positioning, and messaging. Your FDM sets the direction the whole engine executes against — so every channel tells one coherent story and ladders up to pipeline.

Includes
Marketing strategyBrandingMessaging & positioning
Ownership
FDM leadsAgents execute

Convinced? Let's map it out on a call.

40 minutes with Sherin, the founder — which disciplines we'd own, how fast you'd see pipeline, and what it costs.

§ 07Receipts

They said it, not us.

Five clients. Same story.

We tried two agencies before Berlin. Three months in, Berlin had shipped more across content, web, and campaigns than both of them managed in a year.

Vinod K Tomy
CMO · Evoqins

Two days after we handed over access, they had mapped our whole funnel — channels, competitors, pipeline. I had been told to expect a month. That was the moment I understood the product.

Venkatesh Majji
Founder · Elephant Edge

I was skeptical about "AI-powered" anything. But the FDM is a real, senior person who knows our business. The agents are just leverage.

Dr. Meena Gnanashekharan
CEO · ReachPsych

For the first time I can trace spend to pipeline in one live view, across every channel. I've never seen a firm even measure that, let alone move it.

Rhea David
Founder · BrandRep

We replaced three vendor retainers the week we signed. Roughly ten times the output, and changes ship the same week. The math is the math.

Apratim Ankoor
Founder · Wity AI
§ 08FAQ

Common questions.

The ones that come up on every first call. Pre-answered.

The goal is predictable pipeline growth, not vanity metrics. Marketing compounds, so most clients see meaningful movement within 3–6 months. We set realistic, pipeline-tied expectations during onboarding.

Usually, yes — that’s the point. Berlin consolidates the fragmented mix of agencies, freelancers, consultants, and point tools into one accountable engine. Where a specialist vendor is genuinely best-in-class, we’ll manage them rather than rip them out.

An agency gives you one silo run by rotating juniors. Hiring in-house means building a whole team for every discipline. Berlin gives you senior marketers backed by AI agents across every marketing discipline — the speed and scale of software with the judgment of experienced operators, as one team.

Agents begin mapping your funnel, site, and channels within 48 hours. Your FDM presents a baseline and roadmap in the first week.

Every account runs on shared playbooks, data, and strategy documents — not tribal knowledge in one head. If your FDM moves on, the next one onboards from the existing context within a week and you keep going without a reset.

You do. Everything we produce — strategy, content, campaigns, creative, dashboards, and reports — is yours. If you ever leave, you take it with you.

We work across B2B — SaaS and tech are our largest segments, but we’re built for any B2B category. We’re a fit for companies past product-market fit with a real go-to-market motion. If we’re not right for your situation, we’ll tell you on the first call.

However works for you. We integrate with your CRM, ad platforms, analytics, and CMS, and we can execute directly, open work for your team to review, or hand off prioritized plans. Most clients start with one mode and loosen it as they build trust.

Ready when you are

Stop juggling vendors. Start compounding pipeline.

Forty minutes with Sherin, the founder: which disciplines Berlin would own, how fast you'd see pipeline, and what it costs. No pitch deck, no commitment.